Assistant Manager - Marketing

Gamma Pizzakraft Lanka Private Limited
19 days ago
7 Applied
Expires on: Oct 11 2022

Ref. No 00000365

Description
  • Bachelor's, degree preferably in marketing or an equal professional qualification whilst a master's degree in a relevant field will be an added advantage. 
  • Minimum 3-4 years of work experience in Brand Management Marketing, (Experience in FMCG / Food Industry will be an added advantage) 
  • Certifications in Digital Marketing with demonstrated experience in social media platforms and SEO will be an added advantage. 
  • Self-confident and assertive with good inter- personal skills and relationship management skills. 
  • Candidate must be a strategic thinker with knowledge of marketing strategies, channels and branding and have passion for growth, 
  • Strong written and verbal communication skills in English & Sinhala with writing and copy-editing abilities.
Responsibilities
  • Instinctive knowledge and understanding of consumer to deliver marketing campaigns by defining brand guidelines, objectives and value proposition. 
  • Holistic approach on marketing activities and take firm ownership of the brand/brands whilst taking decisions with clear rationales, 
  • Understanding of trends and usage and of media channels and using them for planning and execution of communications for most effective results, 
  • Understanding the role of different media channels across different consumer groups and coordinating BTL/ATL productions & photoshoots to increase brand/brands awareness and market share, 
  • Planning digital marketing campaigns which includes SEO/SEM, email, social, media and display advertising. 
  • Maintain a smooth working relationship with creative agency partners. 
  • Attention to detail on copy checking materials such as menus & social posts. 
  • Evaluating and optimizing marketing and pricing strategies to increase market share. 
  • Developing and managing the marketing budget relevant to the brands. 
  • Familiar with Financial reporting and forecasting relevant to the brands. 
  • Preparation and presenting marketing reports to senior management.
Skills
Digital Marketing
Brand Management
Inter Personal
Relationship Management
Communication
Presentation
SEO
Critical Thinking
Coordination
Complex Problem Solving
Industry Sector