Digital Marketing Specialist - Paid Media

eMarketingEye
a month ago
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Expired on: Feb 15 2024
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Ref.No 00004688

Description

eMarketingEye is an internationally acclaimed digital marketing agency based in Sri Lanka, working with over 1200 clients across 45+ countries. We specialize in providing digital marketing solutions to the travel & hospitality industry offering a wide range of services from website design and development to performance-driven search marketing, SEO, social media campaigns and web analytics solutions.

Key Responsibilities:

  • Creating and developing paid advertising strategies for clients, both local and international
  • Establishing, measuring, and assessing relevant key performance indicators (KPIs) for paid media campaigns
  • Executing and hands-on campaign management in channels such as Search Ads 360, Google Ads, Display Video 360, Bing Ads, YouTube, Yandex, Facebook, TikTok, etc.
  • Sustaining awareness of the latest industry standards and emerging technologies
  • Providing ongoing actionable insights into campaign performance to relevant stakeholders
  • Preparing monthly and ad hoc performance reports / presentations
  • Client communication

Benefits:

  • Above industry average remuneration and benefits
  • Opportunity to work with world-class digital marketing experts
  • Exposure to work with top local and international brands
  • Opportunities to travel overseas for client meetings and conferences
  • Ongoing training, guidance, and direction from global industry leaders
  • Modern and flexible working environment
  • Health insurance and life insurance
  • Convenient office shuttle service for daily commute

Requirements

  • A degree in Marketing or Business Management or an equivalent qualification such as CIM UK
  • Google Ads and Google Analytics certifications are a prerequisite. Additional certifications in other platforms will be an added advantage.
  • Minimum 2 years of experience in managing paid advertising campaigns


Skills
Digital Marketing
SEO and PPC
A team player with excellent interpersonal skills
Organised and efficient multitasker
Common sense with the right attitude
Creative and out-of-the-box thinking
Analytical and insightful attention to detail
Ability to work without supervision
Project management expert
Industry Sector